The only way to really stand out when networking is to have an interesting and memorable conversation. And at an event with hundreds of competitive people waiting to talk to the same person, you have less than a minute to get your message across in a fashion that makes you stand out from the rest. This 30- to 60-second speech, deemed an elevator pitch, is critical to networking efficiently. So to stand out from the pack and advance in your career, here are four tips for helping you craft the perfect elevator pitch: 1. Have a clear goal – The key to any successful elevator pitch is to have a concise goal that helps a potential connection learn what you want from them so they can better tailor the rest of the conversation to your needs. Read more.