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Tawny Sverdlin's blog

Sayonara

Submitted by Tawny Sverdlin on Wed, 09/23/2009 - 17:15.

Hello friends and colleagues.

It turns out that the plug is being pulled on my blog, at least for a little while. Since I began my blog I went through a year of library school, a series of jobs and became a much better writer over all. I hope I contributed something to your day at some point.  read more »

  • 19 comments

What is Library Science: Clueless Job Interviews

Submitted by Tawny Sverdlin on Mon, 09/21/2009 - 17:31.
  • JOB MARKET

Librarians have a way of being misunderstood. Here is one recent example.

As some of my readers know I am currently immersed in a job search up here in the bay area. My job search strategy is similar to the one I was advised to use when I applied to colleges my senior year of high school. There are three categories of jobs.  read more »

  • 16 comments

The Quest to Personalize Public School Education

Submitted by Tawny Sverdlin on Fri, 09/18/2009 - 09:49.
  • EDUCATION

School of One is a first-of-its-kind summer school pilot program that uses technology to provide students with highly individualized and innovative classroom instruction. The pilot program combines traditional teacher-led instruction, independent learning, one-on-one tutoring and also the use of virtual tutors.  read more »

  • 31 comments

SEO Writing with Hubspot

Submitted by Tawny Sverdlin on Wed, 09/16/2009 - 15:02.
  • CAREER DEVELOPMENT

I am always in search of new ideas to stimulate my work. Ever since I learned how to write web copy I have been following Hubspot's blog (http://blog.hubspot.com/) to gather fresh ideas and pick up tips.

On September 10th 2009 I attended a virtual seminar by Hubspot's Inbound Marketing Manager Rick Burnes. Burnes is responsible for managing Hubspot's blog community and overall content creation. Hubspot is a great resource for new professionals who need research tools but who cannot yet afford to spend loads of money on expensive seminars and materials. Many search engine optimization (SEO) tricks are simply based on common sense. For example, the more relevant and valuable content a company produces the more visitors it will receive. Good web copy uses lots of action words and engages its audience in a very concerted manner.  read more »

  • 39 comments

Ten Tips to Being a Successful Freelancer

Submitted by Tawny Sverdlin on Mon, 08/31/2009 - 22:38.
  • CAREER DEVELOPMENT

In uncertain times many people are turning to freelancing in order to increase their salary or get by in times of unemployment. In the time I have spent freelancing I have already learned a lot about how to protect myself. Here are ten tips to being a successful freelancer:

Here are ten tips to being a successful freelancer:  read more »

  • 34 comments

On Standby for Classes at CSU

Submitted by Tawny Sverdlin on Thu, 08/27/2009 - 18:52.
  • EDUCATION

Nearly 80 students packed into a basic accounting class at San Francisco State University on Tuesday, the first day of the fall semester, while dozens more spilled into the hallway hoping to get a seat. Unfortunately, this scenario is repeating itself all over CSU campuses. In the CSU system students register for classes Students register online at a time assigned to them.  read more »

  • 6 comments
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